Fast Money's Inside Consumer Mind Trades
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Date updated:04-01-2009

In a segment called the "Consumer's Mind," Macke noted some stocks that are doing well in a tough economy that causes people to stay at home

symbol name last price % change open
  • +
  • NFLX
    Netflix
  • $59.22
  • -0.75%
  • $59.67

“People are scared in this economy and they tend not to leave the house as much. So when they spend money, they spend it on things they use at home.” And that benefits a handful of retailers. They follow: Netflix (NFLX), Home Depot (HD), Amazon.com (AMZN) and Target (TGT). “You’ve got to love these stocks on any kind of pullback,” says Macke.

People owning NFLX also tend to own: AESAKSAMRAMTDAMZNCECOCLF

TheStreet.com Rating: B+ What is this?

  • +
  • HD
    Home Depot Inc
  • $27.85
  • +1.05%
  • $27.57

“People are scared in this economy and they tend not to leave the house as much. So when they spend money, they spend it on things they use at home.” And that benefits a handful of retailers. They follow: Netflix (NFLX), Home Depot (HD), Amazon.com (AMZN) and Target (TGT). “You’ve got to love these stocks on any kind of pullback,” says Macke.

People owning HD also tend to own: CCLXCVSGOOGGSJNJLLY

TheStreet.com Rating: C What is this?

  • +
  • AMZN
    Amazon.com
  • $134.03
  • +0.82%
  • $133.45

“People are scared in this economy and they tend not to leave the house as much. So when they spend money, they spend it on things they use at home.” And that benefits a handful of retailers. They follow: Netflix (NFLX), Home Depot (HD), Amazon.com (AMZN) and Target (TGT). “You’ve got to love these stocks on any kind of pullback,” says Macke.

People owning AMZN also tend to own: AAPLAMTATHRBEASCTSHEMCGOOG

TheStreet.com Rating: B What is this?

  • +
  • TGT
    Target Cp
  • $47.83
  • +0.78%
  • $47.52

“People are scared in this economy and they tend not to leave the house as much. So when they spend money, they spend it on things they use at home.” And that benefits a handful of retailers. They follow: Netflix (NFLX), Home Depot (HD), Amazon.com (AMZN) and Target (TGT). “You’ve got to love these stocks on any kind of pullback,” says Macke.

People owning TGT also tend to own: HOVSUAAPLHMCAMATBDGGE

TheStreet.com Rating: B- What is this?

  • +
  • WSM
    Williams Sonoma I
  • $21.25
  • +0.19%
  • $21.35

And don’t be fooled into stocks that seem similar. “The phenomenon is one of discounting and nesting,” Macke explains. For example Macke doesn’t like Williams-Sonoma (WSM). If you can buy what a retailer sells cheaper at Wal-Mart (WMT), Macke says stay away.

People owning WSM also tend to own: BBBYLOWGSMRVLAMGNDNADVN

TheStreet.com Rating: C What is this?

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