Fast Money's Death Of The Yellow Pages Trades
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Created by barrons2
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Date updated:03-11-2008
Investors had to call for help last week after shares of yellow pages publisher R.H. Donnelly plunged more than 60% to their lowest in 17 years. The final nail in the coffin came this week, as the economy weakened further and paper costs continued to rise. What's the trade as the death of the yellow pages seems inevitable.
-
RHD
Rh Donnelley New - $0.41
- 0.00%
- $N/A
I wouldn’t short RHD right now, counsels Karen Finerman. They have a great deal of debt on the books and typically people who use the yellow pages are people who have just moved to a new neighborhood. With home sales down that’s not good for RHD, either.
-
MSFT
Microsoft Corpora - $29.29
- +0.07%
- $29.21
Look at Microsoft (MSFT), Google (GOOG) and ValueClick (VCLK) she counsels as longer term plays. - Karen Finerman
-
GOOG
Google Inc. - $563.18
- -2.82%
- $566.33
Look at Microsoft (MSFT), Google (GOOG) and ValueClick (VCLK) she counsels as longer term plays. - Karen Finerman
-
GOOG
Google Inc. - $563.18
- -2.82%
- $566.33
Look at Microsoft (MSFT), Google (GOOG) and ValueClick (VCLK) she counsels as longer term plays. - Karen Finerman
-
VCLK
Valueclick - $9.98
- -1.19%
- $10.11
Look at Microsoft (MSFT), Google (GOOG) and ValueClick (VCLK) she counsels as longer term plays. - Karen Finerman
-
FMCN
Focus Media Holdi - $16.99
- +3.41%
- $16.55
Also check out Focus Media, (FMCN) adds Pete Najarian.
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